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Kennedy Just

Motivated Professional in the Outdoor Industry

Stories that move us
outdoors.

As someone who spends as much time outside as possible, I have a deep commitment to making the outdoors accessible to all. This portfolio collects the outdoor experiences I’ve planned, led, and lived — and demonstrates how I think about audience, storytelling, and branding along the way.

Approach

01

It’s all in the details

When chasing the next view, it doesn’t just happen by luck. Preparing for trails, weather, and the unexpected is necessary to ensure safety and the overall experience you’re about to have. With the right gear, it makes it that much sweeter.

02

Good gear, good people, good views

When you can trust what’s on your back and the people beside you, there’s more time to focus on the things ahead and the views you came all this way for. That feeling is what keeps me heading back out.

03

Room to reflect

Mistakes will happen, but that shouldn’t be what you focus on. Of course, take note, adjust for next time, but the biggest takeaway is the memories you made and how the right choices will carry you into the next adventure.

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